Pennsylvania Horticultural Society (PHS)
Served as a Digital Marketing Intern at the Philadelphia Horticultural Society, supporting the execution of campaigns that promoted a 10-day event and drove over 200,000 ticket sales.
Year
2025-2026
Client
Pennsylvania Horticultural Society (PHS)
The Work That Opened The Door
Before joining the Philadelphia Horticultural Society, I attended the Philadelphia Flower Show and created original TikTok content capturing the experience in real time. Two of the videos gained significant traction, reaching a wide audience and demonstrating my ability to create engaging, platform-native content. I leveraged this momentum by building a focused portfolio around the work, which ultimately helped me secure my role as a Digital Marketing Intern.
269K+ views, 47K+ likes, 7.6K saves
Created and shared organically
Additional content created for the event.
PHS Editorial Content
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Holiday Gift Guide for Plant Lovers and Gardeners
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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Unique Houseplants Every Plant Lover Should Know About
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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How to Harden Off Seedlings: A Step-by-Step Guide
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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2026 Flower Show Trends Shaping the Future of American Gardening
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Email Marketing Campaigns
Flower Show Volunteer Recruitment Email
An email campaign designed to promote volunteer opportunities for the Philadelphia Flower Show, using clear, action-driven copy to inform, engage, and encourage sign-ups.
Fido Friday is Back!
An engaging email campaign announcing the return of Fido Friday, highlighting the experience of bringing dogs to the Flower Show through playful, audience-focused messaging.